VadaBySivada is a growing South African Luxury label founded by sisters Kamara & Bianca Sivada. VADA empire is making & creating a statement to empower women. We had a QnA with them to get a full insight on the fashion empire.
- Please give us some background information about VADA Empire?
VADA is a fashion and lifestyle brand designed and owned by us (The Sivada Sisters) we created the label as a platform to inspire woman, after our visit to Europe we felt that South Africa lacked a fashion label that truly made a huge impact in the industry, we took a risk and made it into a huge success! We are definitely blessed.
- What do you consider the most important facets of the fashion industry?
To stay current and always in the media, you can easily fade into the background, new labels launch every day, you have to always be on trend, be the brand that everyone is talking about it is important to be interesting, being boring does not sell well.
3.What do you think are the current and future trends in fashion? To us VADA is the trend 😉 4.Challenges you’ve faced from the birth of VADA Empire? We started completely lost, we did not study fashion or business so we had to really educate ourselves through trial and error, finding the right production company and fabric sourcing was definitely a challenge, also getting a start-up label to be featured in the media is always tricky we got rejected at first now we receive personal calls from the media to feature us, I guess we quite interesting. 5.What inspires VADA collections? Definitely powerful females!
- What is the aim, message & vision of VADA Empire?
To show woman you can do anything you put your mind too, we are living examples of it and I am grateful that our fans are able to be a part of our journey from the beginning 7.What makes VADA proudly South African? Garments are hand made in SA with proudly south African sourced fabrics.
8.How would you describe VADA Empires working style?
LOL we need more hours in the day, 24 isn’t cutting it! We work nonstop, always tweeting communicating with fans and getting the brand the right exposure it needs.Our work style is not as glamorous as it seems, it involves many meetings and endless accounting but when we go to an event we put no stops to slaying in true Sivada Style!
9.What to expect from VADA empire?
This is only the beginning and we not stopping just yet. TV,PRINT,MEDIA! We are taking over South Africa #SivadaSisters #Vada
Keep in touch with the VADA empire&sisters through the following: Twitter:@VadaBySivada / @KamaraSivada / @BiancaSivada.
Instagram:@biancasivada / @kamarasivada