#StyleBySA By @Woolworths_SA

The Woolworths #StyleBySA competition commenced on the 4th September 2014 and terminated on the 16th September 2014.And the finalists were announced on the 29th September. The finalists took part in a Woolworths StyleBySA Summer 2014 Campaign photoshoot in Cape Town. One of these winners will be eligible to receive a double air ticket to New York Fashion Week in February 2015. Talk about an awesome opportunity. The competition is a good initiative by Woolies to uplift&encourage young up&coming fashionista’s to embark on their journey of being part of the fashion industry. The finalists had to style themselves for the photoshoot which was amazingly beautiful. They got to showcase their personalities through the style. Their wardrobe selection was fun,easy,playful with bright summery colours. “Woolworths believes that South Africans have a truly unique sense of style,” explains Charmaine Huet, Group Marketing Director for Woolworths. “This is reflected in the way that they put their looks together so effortlessly, while still representing our diverse and cosmopolitan culture.”. The finalists were : 1. Thuli. 2. Bahumi. 3.Amy. 4.Kamogelo. 5.Keneilwe. 6.Palesa. 7.Tina. 8.Nandipha. 9.Tshepi. 10. Athi. 11. Kiyara. 12. Miahs. And the winner of the Woolworths #StyleBySA is the gorgeous @TshepiVundla hope she enjoys New York next year February 2015 🙂

#TheCreativePattern @Sibongilejafta


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